Christ and Customers in Health Care and the Church

The shift to a customer service, “customer-focused” orientation on health care is pervasive in both secular and religious health care institutions. While acknowledging the resistance among many in the church and in medicine to the corporate, business driven language of this shift, the author cogently argues for consideration of the effects, or fruits, of this change in approach to patient care. He further offers biblical and theological support for a customer-focused orientation.