学生对手机银行数字交易的看法

Ayu Lestari Budiarti, E. Wulandari, Rita Deti Rodiah, Uli Silfia Anjani, R. W. A. Rozak, Heni Mulyani
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引用次数: 0

摘要

数字银行是为方便客户交易而开发的一种技术应用。目前,千禧一代是银行业务的目标市场,尤其是在使用数字银行业务方面,因为他们更喜欢现代和即时的东西。在数字时代,使用手机银行的趋势正在迅速发展。手机银行现在是包括学生在内的年轻人广泛使用的应用程序之一。本研究旨在调查学生对使用手机银行进行数字交易的看法。本研究采用定性描述方法和数据收集技术,通过社交媒体在线进行,并在印度尼西亚各个地区广泛使用问卷调查,对公立和私立大学的高等教育机构的活跃学生进行调查。使用的数据分析技术是数据简化,即对数据进行汇总和整理,通过描述信息文本和段落来呈现数据,并得出结论。因此,研究结果表明,大多数积极使用手机银行的学生受到各种感知的影响,包括便利性感知和可用性感知。但即便如此,仍有学生不使用或不使用手机银行,除此之外,手机银行的使用还存在许多不足,如功能有限,网络干扰等。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Perspektif Mahasiswa Terhadap Transaksi Digital dalam Penggunaan Mobile Banking
Digital banking is a technology application developed to facilitate customer transactions. Currently, millennials are the target market for banking, especially in the use of digital banking, because they prefer something modern and instant. The trend of using mobile banking in the digital era is growing rapidly. Mobile banking is now one of the applications that are widely used by young people including students. This study aims to examine students’ perceptions of digital transactions using mobile banking. This research uses a qualitative descriptive method with data collection techniques that are carried out online through social media and are widespread in various regions in Indonesia using questionnaires, to active students in tertiary institutions, both public and private universities. The data analysis technique used is data reduction, namely by summarizing and sorting the data, presenting the data by describing the information text and paragraphs, and drawing conclusions. So, the research results show that most students who actively use mobile banking are influenced by various perceptions including perceptions of convenience and usability. But even so, there are still students who do not or do not use mobile banking, apart from that the use of mobile banking turns out there are still many deficiencies in it such as limited features and network disturbances.
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