The Business Development of Beef Cattle through Regional Approach in Jember East Java

This research analyzes the upstream part of the agribusiness system, including the potential availability of forage land, Human Resources, Natural Resources, and extension institutions, especially livestock, to develop and maintain beef cattle in the Jember District. This study yield Natural resources that the District of Jember is an inadequate location for beef cattle business on a narrow land. Land availability in the provision of feed (Ruminant Animal Population Increase Effective) has a positive value of 679,727. The means that the Jember District is one of the potential beef cattle populations. Several districts can still increase their population when seen from the effective Ruminant Animal Population Increase is positive. In general, breeders have the main job as herdsmen (55%), although their education is still low due to the average formal education is an elementary school (38.3%). However, the agricultural role extension agents are perceived as effective because farmers have applied Artificial Insemination (AI). Overall, the District of Jember can be a fattening business area and is ready for slaughter. Therefore, the presence of cows in the area is only temporary so that it does not interfere with the carrying capacity of the land in providing feed for beef cattle.