政客们“待在家里”

S. G. Santamaría
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引用次数: 1

摘要

本文通过政治家的个人Instagram账户,分析了他们在封锁期间在家的私密空间,既使用了现场报道(我每天都在保存这些报道),也使用了他们发布的图片和视频,以及随附的文字。为了做到这一点,它将重点关注两位已成为世界左翼运动标志性人物的年轻女性政治家。他们是西班牙巴塞罗那市长Ada Colau和美国纽约第14国会选区代表Alessandria Ocasio-Cortez。作为之前的政治局外人,他们深深参与了激进主义,属于一些人所说的左翼民粹主义浪潮,AOC和Colau以“真实的方式”与他们的粉丝互动,经常发布非常亲密的、显然未经整理的日常生活图片。本文的目的是通过定性的视觉修辞分析,研究他们如何在COVID-19封锁期间构建真实性并与他们的选民建立联系。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Politicians “Stay Home”
This paper analyses the intimate space of politicians at home during lockdown through their personal Instagram accounts, using both live stories (which I have been saving daily), the pictures and videos they post and the accompanying text. In order to do so, it will focus on two young female politicians who have become iconic for left-wing movements around the world. They are Ada Colau, Mayor of Barcelona (Spain), and Alessandria Ocasio-Cortez, representative for New York’s 14th congressional district (USA). As previous political outsiders who are deeply involved in activism and belong to what some will call a left-wing populist wave, AOC and Colau interact with their followers in “an authentic way”, often posting very intimate and apparently uncurated images of their daily life. The goal of the paper is to examine how they construct authenticity and connect with their constituencies during the COVID-19 lockdown through a qualitative visual rhetorical analysis.
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