Text and Object Detection on Billboards

To captivate people’s attention in a blink of an eye, a billboard as a commercial advertisement must be attractive and informative. When space means money like on the billboard, much important information must be dropped out. Unfortunately, insufficient details and the difficulty of accessing those details might easily kill the customer’s attention in a flash as well. In this work, we propose a system that automatically connects a billboard with the product website instantly. More specifically, given the billboard image as an input, the system will lead users immediately to the product website for more details, or contact information. The results demonstrate that our system is significantly outperform the Google image search baseline where the product website is always included in the top 10 websites. Finally, We posit that the system can save the customers’ time and complexity to access their product of interest, resulting the increasing of product sale.