“I Just Wanted a World That Looked Like the One I Know”

Chapter 3 examines showrunner Shonda Rhimes’ twenty-first century Black respectability politics through the form of strategic ambiguity. Joseph traces Rhimes’ performance of strategic ambiguity first in the pre-Obama era when she stuck to a script of colorblindness, and a second in the #BlackLivesMatter moment when she called out racialized sexism and redefined Black female respectability. In the shift from the pre-Obama era to the #BlackLivesMatter era, this chapter asks: how did Rhimes’ careful negotiation of the press demonstrate that, in the former moment, to be a respectable Black woman was to perform strategic ambiguity, or not speak frankly about race, while in the latter, respectable Black women could and must engage in racialized self-expression, and redefine the bounds of respectability?