台湾旅行社的现状研究

Liu Jen-Min
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引用次数: 0

摘要

2019年1月18日,交通部旅游局发布的《旅游新闻》公布,2018年6月29日至2019年1月17日期间,旅行社领取许可证8张,申请解聘30人。但是,纵观当前旅游业的发展,它已经成为世界各国经济发展的核心和趋势。台湾政府也不例外。旅游业被列为六大重点政策之一。旅行社在旅游业的发展中处于领先地位。虽然运营公司都面临着正常的兴办倒闭现象,但旅行社在短短半年的时间里就有如此高的公司比例,面临倒闭的命运,这可能不是一个单一的行业。正常的现象,严重的人是否会影响到其他企业,以及连锁反应的社会问题,必须谨慎忽视和处理。研究者从这则旅游新闻中发现了这种不正常的情况,从而激发了研究动机。他计划对旅行社的现状进行研究,希望能发现问题,并做出结论和建议报告,以供官方学术研究界参考。本研究主要采用个别访谈的方法和统计分析的方法,访问了一些相关的公共协会和企业运营的关键参与者。为了保证研究报告的正确性,受访者在台湾北部和中部进行操作。在南方和其他地区,公司包括大、中、小型公司。分类包括销售和直销。研究人员首先询问了受访者的基本个人信息和旅行社的现状。受访者将以开放式的方式回答问题,并对回答的内容采用探究式的方法,然后进行更深入的访谈。研究人员对答辩人的论点进行了录音和逐字逐句的书写。在对数据进行编写、编译、编码、分类、研究和分析后,撰写研究报告。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Research on the current situation of Taiwan's travel agencies
On January 18, 2019, the Tourism News issued by the Tourism Bureau of the Ministry of Communications announced that during the period from June 29, 2018 to January 17, 2019, there were 8 licenses for the travel agencies and 30 applicants for dismissal. However, looking at the development of the current tourism industry, it has become the core and trend of economic development in all countries of the world. The Taiwan government has no exceptions. The tourism industry is listed as one of the six key policy policies. The travel agencies has a leading position in the development of the tourism industry. Although the operating companies all face the normal phenomenon of setting up and closing down, the travel agencies has such a high ratio of companies in just half a year, facing the fate of closure, which may not be a single industry. The normal phenomenon, whether serious people will affect other enterprises, and the chain reaction of social problems, must be carefully ignored and dealt with. After discovering this abnormal situation from this tourism news, the researcher has aroused the research motive. He is scheduled to give research on the current status of the travel agencies, hope to find the problem, and make a conclusion and suggestion report, in order to make reference to the official academic research community. This study mainly uses the methods of individual interviews and statistical analysis methods to access a number of relevant public associations and key players in business operations. In order to ensure the correctness of the research report, the interviewees operate in northern and central Taiwan. In the southern and other regions, companies include large, medium and small companies. The categories include sales and direct sales. The researchers first asked the respondents to do basic personal information and current status of the travel agencies. The respondents will answer the questions in an open-ended manner, and use the exploration method for the content of the reply, and then conduct more in-depth interviews. The researcher gave the recording and verbatim writing of the text of the respondent's arguments. After the data was written and compiled, coded, classified, and then researched and analyzed, the research report was written.
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