Exploring the design of hybrid interfaces for augmented posters in public spaces

The use of Augmented Reality for overlaying visual information on print media like street posters has become widespread over the last few years. While this user interface metaphor represents an instance of cross-media information spaces the specific context of its use has not yet been carefully studied, resulting in productions generally relying on trial-and-error approaches. In this paper, we explicitly consider mobile contexts in the consumption of augmented print media. We explore the design space of hybrid user interfaces for augmented posters and describe different case studies to validate our approach. Outcomes of this work inform the design of future interfaces for publicly accessible augmented print media in mobile contexts.