АНАЛИЗА ОБЈАВА НАСЛОВА У ГРАЂАНСКОМ НОВИНАРСТВУ НА ПРИМЕРУ ФЕЈСБУК ГРУПЕ НЕ ДАМО НИШКИ АЕРОДРОМ

In this paper, we are exploring the strategies for achieving credibility in posts of titles exempted from social network Facebook. Our goal is to investigate the connection between discourse strategies, the use of (non)lingual elements and credibility in citizen journalism in the case of reporting on the handover of the Nis’s airport. Online posts of titles, related to the politically and socially current topic of the handover of the Nis’s airport, are created by citizens and they follow the titles from the local and state media. (Non)lingual resources that are the base of online posts of titles are examined in order to explain the connection between credibility and used discourse strategies. In this way, we check our prediction that the lexical structure of online posts of titles is directly related to the discourse strategies that build credibility. Our research has a contribution on several plans: 1) on a linguistic plan, it provides insight how to develop discourse strategies that can achieve credibility, and it recognizes the link between discourse strategies and the lexical structure of the publication titles, 2) on a sociolinguistic level, the opinions and strategies that journalists citizens use in reporting on social and politically important question of the handover of the Nis’s airport are being highlighted.