Mennatullah Alaa-Eldeen, Ahmed Tawfik, Sameh Eldaly, Ashraf Tag-Eldeen
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Exploring the Growing Importance of Cultural Diversity: Case Studies of the Hospitality Industry
In environments characterized by extreme cultural diversity, the ability to understand the cultural makeup of the workforce would equip businesses with knowledge required for innovation and enhancing performance. So, managing culturally diverse employees is a key challenge, especially in the hospitality and tourism industry, where people with diverse cultural backgrounds from all over the world interact with each other. This paper is a conceptual research that outlines the concept of cultural diversity in the hospitality industry. In addition, it outlines the benefits and challenges regarding culturally diverse workplace. Furthermore, it addresses diversity management practices and why cultural intelligence is essential when managing employees. Keywords: hospitality sector, multiculturalism, diversity management, cultural intelligence