宝洁公司:资金成本(节选)

EduRN: Economics Education (ERN) (Topic) Pub Date : 2008-10-21 DOI:10.2139/ssrn.909402

Kenneth M. Eades

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引用次数: 0

摘要

本案例要求学生计算宝洁公司的加权平均资本成本，以确定是否应该有另一家公司进入家庭用品市场;学生还必须计算高乐氏的资金成本，以核对宝洁的估算。该案例强调了计算具有相同业务风险和稳定资本结构的公司的资本成本的概念和机械方面。(未删节版本为UVA-F-0931。)

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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Procter & Gamble: Cost of Capital (Abridged)

This case asks the student to compute Procter & Gamble's weighted average cost of capital to determine whether another company should enter the household-products market; the student must also compute Clorox's cost of capital as a check on the P&G estimate. The case emphasizes the conceptual as well as the mechanical aspects of computing cost of capital for a company with homogeneous business risk and stable capital structure. (The unabridged version of the case is UVA-F-0931.)

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EduRN: Economics Education (ERN) (Topic)

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