{"title":"竞争价格下智能手机品牌采用的扩散模型","authors":"Rashini Ashokan, G. Zenarosa, Xiuli He","doi":"10.18178/IJTEF.2018.9.3.595","DOIUrl":null,"url":null,"abstract":"We extend the Bass diffusion model to capture the dynamic adoption and competitive pricing of two smartphone brands: Apple and Samsung. We use publicly available historical data to regress the model parameters. We find our model to reasonably fit the data, and we provide some insights on the competition between the smartphones brands with respect to our model and the available data.","PeriodicalId":381210,"journal":{"name":"International Journal of Trade, Economics and Finance","volume":"34 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2018-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"1","resultStr":"{\"title\":\"Diffusion Model for the Adoption of Smartphone Brands under Competitive Pricing\",\"authors\":\"Rashini Ashokan, G. Zenarosa, Xiuli He\",\"doi\":\"10.18178/IJTEF.2018.9.3.595\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"We extend the Bass diffusion model to capture the dynamic adoption and competitive pricing of two smartphone brands: Apple and Samsung. We use publicly available historical data to regress the model parameters. We find our model to reasonably fit the data, and we provide some insights on the competition between the smartphones brands with respect to our model and the available data.\",\"PeriodicalId\":381210,\"journal\":{\"name\":\"International Journal of Trade, Economics and Finance\",\"volume\":\"34 1\",\"pages\":\"0\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2018-06-01\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"1\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"International Journal of Trade, Economics and Finance\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.18178/IJTEF.2018.9.3.595\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"International Journal of Trade, Economics and Finance","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.18178/IJTEF.2018.9.3.595","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
Diffusion Model for the Adoption of Smartphone Brands under Competitive Pricing
We extend the Bass diffusion model to capture the dynamic adoption and competitive pricing of two smartphone brands: Apple and Samsung. We use publicly available historical data to regress the model parameters. We find our model to reasonably fit the data, and we provide some insights on the competition between the smartphones brands with respect to our model and the available data.
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