垂直整合看门人平台市场中的自我偏好

Jorge Padilla, J. Perkins, S. Piccolo
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引用次数: 29

摘要

“看门人”平台的竞争策略受到更严格的审查。例如,苹果和谷歌被指控向应用程序提供商收取过高的访问费用,并对自己的应用程序给予特权。一些人认为,当该平台的商业模式是销售设备时,这样的指控在经济上没有意义。在本文中,我们建立了一个模型,在这个模型中,面对潜在饱和的设备需求,守门人设备销售商有动机和能力将消费者通过其设备购买的服务的第三方供应商排除在市场之外。如果对平台设备的需求增长缓慢或呈负增长,就更有可能丧失抵押品赎回权,如果设备销售商的服务不如第三方提供的服务,就会损害消费者的利益。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Self-Preferencing in Markets with Vertically-Integrated Gatekeeper Platforms
The competitive strategies of 'gatekeeper' platforms are subject to enhanced scrutiny. For instance, Apple and Google are being accused of charging excessive access fees to app providers and privileging their own apps. Some have argued that such allegations make no economic sense when the platform's business model is to sell devices. In this paper, we build a model in which a gatekeeper device-seller facing potentially saturated demand for its device has the incentive and the ability to exclude from the market third-party suppliers of a service that consumers buy via its devices. Foreclosure is more likely if demand growth for the platform's devices is slow or negative, and can harm consumers if the device-seller's services are inferior to those offered by the third parties.
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