Towards negotiation as a framework for health promoting technology

In this paper we reflect on the findings of three empirical studies of health-related behavioural change and existing work in the technological and sociomedical domains, to critique emerging technological approaches to promoting health-related behavioural change. The critique challenges what appear to be implicit assumptions about technology's role in promoting health-related behavioural change. It prompts a consideration of whose agenda in being pursued, whose values are being encapsulated, and argues for a rethink and reorientation of technological interventions in this domain. As an alternative to the existing approach we suggest a shift in focus from behavioural change to health promotion, and offer negotiation as a potential framework for future innovations in this area.