基于Web访问上下文聚类的用户重访行为预测

Hapnes Toba, Christopher Starry Jomei, Lotanto Setiawan, Oscar Karnalim, Hui Il
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引用次数: 2

摘要

大多数现代浏览器记录所有以前访问过的网页,以便将来重新访问。然而,并不是所有的用户都使用这个功能。其中一个原因是这些记录一次显示为单个列表,这可能会使用户不知所措。本文提出了一个预测模型,以确定一个网页是否会在未来基于一个特定的访问再次访问。该模型可用于过滤网页记录,以便只显示可能被重新访问的网页。根据我们的评价,该模型是相当有效的。通过10倍交叉验证和95%有意义的主题识别,准确率达到53.195%。此外,来自同一网站访问频率的属性是最重要的预测属性。此外,基于k-means聚类和余弦相似性(用于定义某些属性)的上下文相似性相当有效。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Predicting Users’ Revisitation Behaviour Based on Web Access Contextual Clusters
Most modern browsers record all previously visited web pages for future revisitation. However, not all users utilize such feature. One of the reasons is that the records are displayed at once as a single list, which may overwhelm the users. This paper proposes a predictive model to decide whether a web page will be revisited in the future based on a particular visit. The model can be used to filter web records so that only web pages that may be re-visited are presented. According to our evaluation, the model is considerably effective. It can generate 53.195% accuracy when measured with 10-fold cross-validation and 95% meaningful topic identification. Further, attributes rooted from the same website’ access frequency are the most salient ones for prediction. In addition, contextual similarities based on k-means clustering and cosine similarity (which are used for defining some attributes) are considerably effective.
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