Analyze the Study of Expressionism in the Field of Visual Communication Design

Expressionism is a complex term with different meanings in different periods. When we think of Expressionism, we think of the trend of French Impressionism, or of a wave of art in Germany and Austria in the early 20th century. The term Expressionism has a wide connotation and can include many painters. The Expressionist works represented by Munch's "The Scream" in this paper have played an active role in promoting the development of Expressionism and made an important contribution to contemporary art. Today, with the diversified development of contemporary art, it is possible to analyze the field of design from the perspective of Expressionism and explore the development characteristics suitable for visual communication design. In this paper, the influence of Expressionism on visual communication design is explained, starting from the color expression and artistic characteristics of Expressionism.