Determining Strategy to Improve Tourism Transportation Services

In order to accelerate tourism development in Indonesia, the government has already running development program at 25 KSPN (Strategic Region of National Tourism Development), by huge investment on tourism transportation infrastructure. That investment causes the transportation cost become higher, meanwhile tourist want the transportation cost more accessible. In theoretical manner, tourism transportation will be more accessible if merged with public transport, whereas to unity both types are difficult causes they have different characteristic. For those need a sharp strategic to integrate both types. This research propose to find a simple method in determining strategy to improve public transportation services at once becoming more accessible tourism transportation. This research deed on public transportation at 6 KSPN, and analysis through inductive approach uses trajectory analysis, VOC, Crosstab analysis, and literatures. As result of this research, when will make public transport at once becoming tourism transport too, can be supported by: reduce waiting time at terminal or port, reduce VOC, reduce travel time, or other supported which can be converted base on travel time preference (Rp/hour) or distance travel preference (Rp/Km) to public transportation.