The Effects of Dynamic Capability and Ambidextrous Capability on the Performance Creation Process of Sustainable Supply Chain Management: The Buying Companies’ Perspective

This study focuses on the role of dynamic and ambivalent competence among factors affecting sustainable supply chain activity and its performance creation process. Sustainable supply chain management should pursue economic, environmental, and social activities simultaneously, and decision making such as coordination and resource allocation among these activities is inevitably important. Therefore, this study examines the role of dynamic and ambivalence capacities of adjustment and resource allocation among various factors affecting sustainable supply chain management, and conducts an empirical analysis focusing on the process of performance creation between purchasers and customers. Accordingly, a survey was conducted on those in charge of managing supply chain management in a company, and 296 valid questionnaires were analyzed to verify the research hypothesis. The analysis revealed that both dynamic and ambivalent competences have a positive effect on the economic, environmental, and social activities of sustainable supply chain management. Conversely, economic and social activities have a positive effect on both supplier and purchasing company performance, whereas environmental activities do not have any effect. Furthermore, the result of suppliers through sustainable supply chain activity was confirmed to have a positive effect on the performance of the purchaser. The findings are meaningful in that they present theoretical grounds for the importance of coordination and resource allocation among the three main aspects that constitute sustainable supply chain activities and empirically suggest that dynamic and ambivalent capabilities can serve as a significant preceding factor in creating results.