基于中国新型茶馆兴起的城市产业创新对农村可持续发展的影响

Xin-li Zhao
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引用次数: 0

摘要

新茶馆是在中国消费升级市场背景下,以“文化+设计+创新营销+产业融合”的方式,针对迎合现代市场审美趣味的年轻消费者,推出的纯茶新零售消费模式。这是城市利基市场创新的结果。通过城市产业创新,城市产业可以参与农业产业链,城市龙头企业可以带动中小企业对农产品的需求,引发城乡产业的协同效应,促进城乡产业和农村的可持续发展。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Exploring the Impact of Urban Industrial Innovation on Sustainable Rural Development Based on the Rise of New Teahouses in China
The new teahouse is a new retail consumption mode of pure tea, aimed at young consumers that cater to the aesthetic taste of the modern market using "culture + design + innovative marketing + industrial integration" under the background of China's consumption upgrading market. It is the result of urban niche market innovation. Through the innovation of urban industries, urban industries can participate in the agricultural industry chain, and urban leading enterprises can drive the demand of small and medium-sized enterprises for agricultural products, trigger the synergy of urban and rural industries, and promote the sustainable development of urban and rural industries and rural areas.
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