Analysis of Urban Logistics Measures in an HORECA Intensive Area

The fast growth of urban areas in major cities worldwide is undoubtedly one of the biggest concerns for city officials. In Latin America, data show that currently 81% of its inhabitants live in urban areas, and calculations forecast an increase in this percentage. In this context, urban logistics would become increasingly important in the overall performance of the region and its cities. The main objective of this study was to develop a set of key performance indicators (KPIs) to complement the square kilometer (km2) methodology developed by MIT, applying it in a highly intensive HORECA (hotels, restaurant, coffee shops) area known as “Zona T (The T Zone)” in Bogota, Colombia, as this is a critical area where distribution needs to be performed at its best. Data such as shop inventory (stores, restaurants, drugstores, etc.), vehicle counting (cars, buses, motorbikes, trucks, etc.), product deliveries (by type: perishables, groceries, cleaning supplies, etc.), and traffic disruptions were collected through observation. Based on literature review and results of the study, 13 KPIs are proposed in three categories: operational (average distance and store coverage, service time & service rate, store density, delivery points, easiness for delivery and vehicle delivery factor), energy and environmental (fuel consumption and emissions), and traffic (traffic density, speed and traffic per lane). The main results show a 62-m average distance from truck to store, service time of 18:36 min, 1.019 gal and 9.1 kg CO2e of fuel consumption and emission, respectively, traffic density of 421 vehicles/h, and other results described throughout the document.