Study of Ningbo Zhoushan Port Logistics Competitiveness Based on Factor Analysis and Cluster Analysis

As the important logistics nodes, the level of the logistics service is port's core competitiveness, and it is also the important external manifestations. It is to improve the competitiveness of logistics, which is an important means to enhance the competitiveness of Ningbo - Zhoushan port. This paper constructs evaluation index system about the port logistics competitiveness and employs the compositive method of factor analysis and cluster analysis to evaluate the logistics competitiveness. With SPSS, in order to further analyze Ningbo - Zhoushan Port Logistics competitiveness, this paper is firstly based on factor analysis to make logistics competitiveness ordering of evaluating objects and point out the major factors, and secondly based on cluster analysis to cluster the evaluating objects.