电子商务创新转型项目管理者的选拔与培训框架(STF) -背景

A. Trad, D. Kalpić, Hiam Trad
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引用次数: 5

摘要

尽管关于商业和电子商务转换失败的主题已经写了很多,但是失败率仍然很高。由于在业务转换项目的实现阶段遇到的问题,这些失败是非常高的。传统的企业管理者往往缺乏实施创新和技术所必需的技能;这些技能是成功完成具有重要战略意义的创新和技术相关项目所必需的。在将传统商业环境(BE)转变为创新和动态的商业环境的过程中,最危险的因素之一是业务和电子商务转型经理(BTM)的角色。这些管理人员的作用还没有以全面和教育的方式得到充分的调查。本文的主要研究目标是确定企业转型管理者的最优配置文件。重点是BTM的实践能力、经验、背景、知识管理和教育的影响。BTM必须介入业务转型项目中整合创新的复杂过程。研究结果可用于在电子商务环境中选择和/或培训业务管理人员。这个行业正处于高度动荡的时期,转型频繁发生,比任何其他传统行业都要多。在计划系列的第一篇文章中,介绍了研究背景。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
The Selection and Training Framework (STF) for Managers in (e-)Business Innovation Transformation Projects - The background
Although a lot has been already written and developed on the theme of business and e-business transformations failures, there still is a very high rate of failures. These failures are very high because of the problems encountered in the implementation phase of a business transformation project. Traditional business managers often lack the skills necessary for the implementation of innovation and technology; these skills are needed to complete successfully the strategically important innovation and technologies related projects. One of the most risky factors in transforming a traditional Business Environment (BE) into an innovative and dynamic BE is the role of the business and e-business Transformation Manager (BTM). The role of such managers has not been sufficiently investigated in a holistic and educational manner. The current authors' research main goal is to define the business transformation managers' optimal profiles. The focus is on the influence of BTM's hands-on capacities, experiences, background, knowledge management and education. The BTM has to intervene in the complex process of integrating innovation in a business transformation project. The research outcomes can be applied to select and/or train BTMs in e-business environments. This industry is living highly turbulent times and transformations happen frequently, more than in any other traditional industry. In this first article of a planned series, the research background is presented.
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