员工绩效影响客户满意度:

Irham Maulana, Faisal Salistia, S. Sukarna
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引用次数: 0

摘要

今天,每个机构或商业实体都无法逃避这样一个事实:随着时间的推移,竞争将继续急剧而显著地加剧。除了扩张,竞争对手也在不断改进他们的配方来吸引顾客。在这种情况下,最重要的关键是客户。今天,人们相信那些能够使顾客满意的公司就能够主宰市场。BPRS Amanah Ummah Leuwiliang作为一个从事服务行业的商业实体,必须关注其员工在为客户提供服务时的表现。因为员工提供的服务会对客户产生积极和消极的影响。由此产生的问题使作者有兴趣进行研究,以表明员工绩效对BPRS Amanah Ummah的客户满意度有积极影响。本研究是一项定量研究,通过分发问卷给100名受访者作为样本,以获得有关员工绩效对客户满意度的维度的回应。除了使用问卷调查法,作者还使用了访谈法、观察法和文献法。统计检验采用简单线性回归,假设检验采用t检验,R2检验(决定系数)。对变量X(员工绩效)进行t检验的假设检验结果为t count 10.587> t table 1.984,表明员工绩效对BPRS Amanah Ummah Leuwiliang的客户满意度有显著的正向影响。而决定系数测试结果显示,员工绩效对客户满意度的影响为53.4%,其余46.6%受到本研究未包括的其他因素的影响。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Pengaruh Kinerja Karyawan terhadap  Kepuasan Nasabah:
    Today every institution or business entity cannot escape the fact that competition will continue to increase sharply and significantly over time. Apart from expanding, competitors are also continuously improving their formulas to attract their customers. In this case, the most important key is the customer. Today it is believed that companies that are able to provide satisfaction to their customers are able to dominate the market. BPRS Amanah Ummah Leuwiliang as a business entity engaged in the service sector must pay attention to the performance of its employees in providing services to customers. Because the services provided by employees will affect customers, both positive and negative. From this, problems arise that make the author interested in conducting research to show that there is a positive effect of employee performance on customer satisfaction at BPRS Amanah Ummah. This research is a quantitative study, by distributing questionnaires to 100 respondents as a sample to obtain responses about the dimensions of employee performance on customer satisfaction. In addition to using a questionnaire, the writer also uses interview, observation and documentation methods. As for statistical testing with simple linear regression, hypothesis testing with t test, and R2 test (coefficient of determination). The results of hypothesis testing with t test on variable X (employee performance) obtained a value of t count 10.587> t table 1.984, so employee performance has a positive and significant effect on customer satisfaction at BPRS Amanah Ummah Leuwiliang. While the coefficient of determination test results show that employee performance affects customer satisfaction by 53.4% ​​and the remaining 46.6% is influenced by other factors not included in this study.  
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