审美体验在高级餐厅中的重要性

S. Marković, Jelena Dorčić, Dora Rašan, Bruna Bucić, M. Blažič
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引用次数: 1

摘要

在高级餐厅中,审美的重要性已被认为是创造完美服务和令人难忘体验的重要因素。本研究的目的是调查客人在克罗地亚高档餐厅审美体验的某些方面的重要性。数据通过在线自我管理问卷收集。描述性统计用于分析数据,并确定不同的美学成分在高级餐厅的重要性。进行了独立样本t检验,以评估那些去过高级餐厅的人与那些还没有去过但打算将来去的人之间的感知差异。研究结果可以为餐厅管理者提供指导,以改善审美体验的组成部分,提高餐厅的整体顾客体验和经营绩效。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
The Importance of Aesthetic Experience in Fine Dining Restaurants
The importance of aesthetic in fine dining restaurants has been recognized as an important factor in creating a perfect service and a mem­orable experience. The purpose of this study is to investigate guests’ impor­tance of certain aspects of aesthetic experience in fine dining restaurants in Croatia. Data were collected using an online self-administered question­naire. Descriptive statistics were used to analyse the data and determine the importance of different aesthetic components in fine dining restaurants. An independent sample t-test was performed to assess the perceived differenc­es between those who have been in fine dining restaurants and those who have not been yet but have the intention to visit them in the future. The re­sults of the study could serve as a guide for restaurant managers to improve the components of the aesthetic experience and enhance the overall guest experience and business performance in fine dining restaurants.
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