融合B2C和G2C的Metaverse: 旅游业的新商业模式

Mune MOĞOL SEVER
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摘要

Metaverse是上次大流行后的一个流行词,被认为是单一数字世界中多边平台的功能工具。本文的主要贡献包括对元宇宙概念、组件、主要促进者技术和在旅游业中的实现进行了有组织的评估,并对如何在旅游业中促进元宇宙进行了批判性分析,包括通过元宇宙即服务(MaaS)平台设计一个新的元宇宙生态系统。在设计的metaverse中,旨在将B2C和g2c两种商业模式合并,构建一种新的混合商业模式b2cg2camping, glamping活动。为了具体化所设计的元宇宙,采用基于场景的方法生成了两个场景。通过空间设计的元宇宙。这是一台容量为512 GB、处理器为11代英特尔(R)酷睿(TM) i9-11950H @ 2.60GHz 2.61 GHz、16.0 GB内存、64位windows 10企业版的台式机。结果表明,以本研究为例,设计的meta - verse适用于glamping等旅游活动。此外,设计的生态系统批准了这两种商业模式可以合并到一个平台:Metaverse。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
融合B2C和G2C的Metaverse: 旅游业的新商业模式
The Metaverse, a buzzword after last pandemic, is accepted as a functional tool enable for multi sided platforms in a single phygital world. The key contributions of this article include an organized evaluation of metaverse concepts, components, main facilitator technologies and implementation in tourism and a critical analysis of how metaverse can be facilitated in tourism including designing a new metaverse ecosystem by means of Metaverse as a service (MaaS) platform. In designed metaverse, it is aimed to merge two business models B2C &G2C to construct a new hybrid business model B2CG2Ccamping, glamping activities. In order to concrete the designed metaverse, two scenarios were generated by means of scenario-based approach. The metaverse designed by means of Spatial.io on a desktop computer with a 512 GB capacity with processor 11th Gen Intel(R) Core (TM) i9-11950H @ 2.60GHz 2.61 GHz, 16.0 GB RAM, 64-bit -Windows 10 Enterprises. Results show that designed metaverse is applicable for tourism activities such as glamping as a case on this study. Besides, the designed ecosystem approved the two business models can be merged in a one platform: Metaverse.
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