产品开发战略与企业绩效的关系:对英国中小企业的调查

PICMET '01. Portland International Conference on Management of Engineering and Technology. Proceedings Vol.1: Book of Summaries (IEEE Cat. No.01CH37199) Pub Date : 2001-07-29 DOI:10.1109/PICMET.2001.952272

A. Lewis, R. Brown

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引用次数: 1

摘要

该论文报告了英国制造业100多家中小型企业(SMEs)的研究结果，旨在研究公司在新产品开发活动的成功方面的业务绩效与公司内部产品和业务战略的性质之间的关系。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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The correlation between product development strategy and business performance: an investigation of UK SMEs

The paper reports the outcomes of a study of over 100 small to medium sized enterprises (SMEs) in the UK manufacturing sector, aimed at examining the relationship between a company's business performance in terms of the success of its new product development activity and the nature of the product and business strategies that are in place within that company.

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来源期刊

PICMET '01. Portland International Conference on Management of Engineering and Technology. Proceedings Vol.1: Book of Summaries (IEEE Cat. No.01CH37199)

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