Green Products in India as the Commitment towards SDGs: Initiatives, Prospects and Challenges

The global population is ignited to achieve the seventeen-goal agenda as mutually agreed at Paris Climate Conference (COP21). All the member countries have committed to achieve UN-SDGs by 2030. The global communities are now at the cross roads where they are expected to develop and deliver high configuration products to solve the complex problems and at the same time the global fraternity is very much concerned on the environmental issues. It is difficult to undermine any of this conflicting criteria green services, green manufacturing etc. have become the ultimate resultant solution. In fact green product is indeed a philosophy where we aim to minimize the adverse effect on environment without compromising the aspirations towards development vector. It is alarming that the natural resources are decreasing day by day and the human societies and other living organization are on the verge of extension if we do not stop massive exploitation of virgin resources. The global community is thriving towards renewable and reversible resources. The concept of circular economy has been emerging across the globe. It is high time to study and understand the status and preparedness of developing nations like India towards adapting green culture in the production and consumption pattern. The spirit of sustainability has been given top priority in all facets of developmental model. This paper has studied the scope of green products its initiatives and inherent challenges in Indian context. The study is based on secondary information retrieved from various reliable sources. This study has also enlightened how the global leadership has been excelling to promote green product within the state and beyond. This research work has suggested the state could boost momentum to the green product movements in India using positive reinforcement model instead of confining to negative reinforcement connotations.