{"title":"尼日利亚的公共敏锐度、国产汽车和公共关系","authors":"Oscar Odiboh, E. Nwosu, T. Ekanem, T. Oyedepo","doi":"10.5171/2022.960007","DOIUrl":null,"url":null,"abstract":"Product quality and industry-public relationships enhance organisations' reputations worldwide. In Nigeria, both are critical to the automobile industry already bugged by public distrust and low confidence. Thus, the study examined the public relations (PR) actions of indigenous automobile companies amid these challenges.","PeriodicalId":147783,"journal":{"name":"Journal of South African Business Research","volume":"15 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2022-11-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"Public Acuity, Home-made Vehicles and Public Relations in Nigeria\",\"authors\":\"Oscar Odiboh, E. Nwosu, T. Ekanem, T. Oyedepo\",\"doi\":\"10.5171/2022.960007\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"Product quality and industry-public relationships enhance organisations' reputations worldwide. In Nigeria, both are critical to the automobile industry already bugged by public distrust and low confidence. Thus, the study examined the public relations (PR) actions of indigenous automobile companies amid these challenges.\",\"PeriodicalId\":147783,\"journal\":{\"name\":\"Journal of South African Business Research\",\"volume\":\"15 1\",\"pages\":\"0\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2022-11-09\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Journal of South African Business Research\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.5171/2022.960007\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Journal of South African Business Research","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.5171/2022.960007","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
Public Acuity, Home-made Vehicles and Public Relations in Nigeria
Product quality and industry-public relationships enhance organisations' reputations worldwide. In Nigeria, both are critical to the automobile industry already bugged by public distrust and low confidence. Thus, the study examined the public relations (PR) actions of indigenous automobile companies amid these challenges.
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