通过全球b2b电子商务重新构建业务基础设施

E. Carayannis, J. Alexander
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引用次数: 0

摘要

摘要形式只提供如下。据估计,在未来几年内,全球范围内的企业对企业电子商务(B2BEC)活动将增长到数万亿美元。B2BEC的增长已经对产业结构和我们衡量和评估风险等基本概念的方式产生了越来越大和广泛的影响,无形资产(如智力资本、品牌相关商誉和服务业生产力)的估值和回报。世界各地的大公司都在努力定位自己,以利用这一新的商业机会领域。然而,在确定技术、业务流程和政府政策方面的全球标准方面的挑战,使B2BEC的未来蒙上了阴影。在本文中,我们回顾了几个行业中全球B2BEC的演变和当前方向,并展示了企业如何将电子商务作为最大化客户附加值的战略差异化因素。我们详细介绍了电子商务作为一种战略支持、基础设施、开创性和多用途技术的作用,如果利用得当,可以彻底改善公司间贸易关系的质量和生产力。最后,我们确定了行业和政府加速电子商务部署的最佳实践,并使这一活动成为新兴数字经济战略变革的代理。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Re-architecting business infrastructures through global business-to-business electronic commerce
Summary form only given as follows. Business-to-business electronic commerce (B2BEC) activity worldwide is estimated to grow to several trillions of dollars within the next few years. Already, the increase in B2BEC has had an increasingly large and broad impact on industrial structures and the ways we measure and evaluate such fundamental concepts as risk, the valuation of and return on intangibles such as intellectual capital, brand-related goodwill, and service sector productivity. Major companies across the world are struggling to position themselves to take advantage of this new realm of business opportunity. The future of B2BEC, however, is clouded by challenges in determining global standards in technology, business processes, and government policy. In this paper, we review the evolution and current direction of global B2BEC in several industries and show how firms have used EC as a strategic differentiator in maximizing customer value added. We profile in detail the role of electronic commerce as a strategic enabling, infra-structural, path-breaking and multiuse technology that if properly leveraged, can lead to radical improvements in both quality and productivity in inter-firm trading relationships. We end by identifying best practices in industry and government for accelerating the deployment of electronic commerce, and for making this activity an agent of strategic change in the emerging digital economy.
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