Effect Evaluation and Development Countermeasures of Family Doctor Contract Service from the Perspective of Demand Side

Objective: To study the implementation effect of family doctor contract service in Zhenjiang City with community residents as the main body, analyze the problems existing in the contract service of family doctor in Zhenjiang City, and then explore the optimization strategy of family doctor contract service. Method: Through studying relevant literature and Zhenjiang government documents and reports, we learned about the signing measures of the signing system of family doctors in Zhenjiang in recent years. With the guidance of experts, we designed the questionnaire of the current situation of signing family doctors of residents in Zhenjiang. By random sampling method, we randomly selected three communities in Zhenjiang, randomly selected several households in each community, distributed 120 questionnaires, and recovered 112 questionnaires. There were 8 invalid questionnaires, and the effective rate was 93.33%. Results: At present, the construction of the talented team of family doctors in Zhenjiang City is insufficient. Residents' concept of medical treatment is solidified; Not enough in-depth publicity. Conclusion: Increase the number of talents, improve the quality of service, and enhance the confidence and compliance of residents to community health service; Gradually change the residents concept of medical treatment, promote hierarchical diagnosis and treatment; Carry out in-depth publicity, improve the breadth and depth of the general population's cognition, and improve the utilization rate of residents.