{"title":"绩效营销在酒店实现可持续竞争优势中的作用","authors":"Abdelaziz Nasef, Mohamed Mohamed, Emad Abdelaal, Marwa Abouraia","doi":"10.21608/sis.2022.127005.1041","DOIUrl":null,"url":null,"abstract":"Abdelaziz Mohamed Nasef 1 Mohamed AboTaleb Mohamed Emad Mohamed Abdelaal 3 Marwa Gamal Abouraia 1 Faculty of tourism and hotels Uiversity of Sadat city. 2 Professor of Hotel Studies Faculty of Tourism and Hotels University of Sadat City. 3 Associate Prof. of Hotel Studies Faculty of Tourism and Hotels University of Sadat City. 4 Associate Prof. of Hotel Studies Faculty of Tourism and Hotels University of Sadat City.","PeriodicalId":354702,"journal":{"name":"Journal of Tourism, Hotels and Heritage","volume":"41 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2022-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"The Role of Performance Marketing in Achieving Sustainable Competitive Advantage for Hotels\",\"authors\":\"Abdelaziz Nasef, Mohamed Mohamed, Emad Abdelaal, Marwa Abouraia\",\"doi\":\"10.21608/sis.2022.127005.1041\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"Abdelaziz Mohamed Nasef 1 Mohamed AboTaleb Mohamed Emad Mohamed Abdelaal 3 Marwa Gamal Abouraia 1 Faculty of tourism and hotels Uiversity of Sadat city. 2 Professor of Hotel Studies Faculty of Tourism and Hotels University of Sadat City. 3 Associate Prof. of Hotel Studies Faculty of Tourism and Hotels University of Sadat City. 4 Associate Prof. of Hotel Studies Faculty of Tourism and Hotels University of Sadat City.\",\"PeriodicalId\":354702,\"journal\":{\"name\":\"Journal of Tourism, Hotels and Heritage\",\"volume\":\"41 1\",\"pages\":\"0\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2022-06-01\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Journal of Tourism, Hotels and Heritage\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.21608/sis.2022.127005.1041\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Journal of Tourism, Hotels and Heritage","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.21608/sis.2022.127005.1041","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
The Role of Performance Marketing in Achieving Sustainable Competitive Advantage for Hotels
Abdelaziz Mohamed Nasef 1 Mohamed AboTaleb Mohamed Emad Mohamed Abdelaal 3 Marwa Gamal Abouraia 1 Faculty of tourism and hotels Uiversity of Sadat city. 2 Professor of Hotel Studies Faculty of Tourism and Hotels University of Sadat City. 3 Associate Prof. of Hotel Studies Faculty of Tourism and Hotels University of Sadat City. 4 Associate Prof. of Hotel Studies Faculty of Tourism and Hotels University of Sadat City.
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