小册子及单张中普劳传统村落旅游区信息传播的设计模式

Yunus Winoto, R. Anwar, U. Khadijah
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引用次数: 0

摘要

本研究旨在设计与建构西爪哇省加鲁特县普洛原住民村落旅游区的资讯传播。在新闻传播活动中使用的传播媒介是小册子和传单。本研究采用的方法是行动研究法。本研究的主要数据来源是甘榜埔岛的传统首领和来到甘榜埔岛的游客。辅助数据来自文献研究和Garut摄政旅游办公室。数据收集技术采用观察法、访谈法和文献研究法。根据研究结果可知,从识别阶段可知,其中一个因素是由于到目前为止旅游推广还没有得到最优的开展,因此对普洛传统村旅游区缺乏认可,因此有必要以传播普洛传统村旅游区信息的形式创建一个宣传媒体。所使用的传播媒介是小册子和传单。从设计结果来看,信息传播由封面、前言、目录、推广内容或内容组成。从试验结果和改进到信息发布的设计。在传播信息后,它表明,以小册子和传单的形式存在的宣传媒体有利于宣传甘榜埔洛旅游区,特别是对于居住在加鲁特摄政以外的人。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
A Design Model for Information Dissemination on the Pulo Traditional Village Tourism Area in the Booklets and Leaflets
This study aims to design and construct information dissemination of the Pulo Indigenous village tourism area in Garut Regency, West Java Province. The communication media used in information dissemination activities are in the form of booklets and leaflets. The method used in this study uses the action research method. The primary data sources in this study were the traditional head of Kampung Pulo and tourists who came to Kampung Pulo. The secondary data was obtained from literature studies and the tourism office of Garut Regency. The data collection technique is done through observation, interviews, and literature study. Based on the results of the study, it is known that from the identification stage it is known that one of the factors is the lack of recognition of the Pulo Traditional Village tourist area because tourism promotion has not been optimally carried out so far, therefore it is necessary to create a promotional media in the form of disseminating information on the Pulo traditional village tourism area. The communication media used are booklets and leaflets. From the design results, the information dissemination consists of a cover, a preface, a table of contents, and the content or contents of the promotion. From the results of trials and improvements to the design of information dissemination. After disseminating information, it shows that the existence of promotional media for the Kampung Pulo tourist area in the form of booklets and leaflets is beneficial in promoting the Kampung Pulo tourist area, especially for people living outside Garut Regency.
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