竞争地位是否与竞争情报活动的强度有关?

Juan Carlos Aldasoro, Mariano Jordi, Enara Zarrabeitia, A. Larrea
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引用次数: 0

摘要

目的是研究西班牙中小型企业(SMEs)的竞争情报(CI)活动。本文试图分析出口企业和非出口企业之间存在的差异。为此目的,向从创新组织名单中选出的425家企业分发了一份调查问卷。结果表明,出口企业和非出口企业在CI活动强度上存在显著差异,这取决于它们的竞争定位。就CI活动而言,西班牙中小企业的演变值得注意,因为越来越多的公司建立了正式程序。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Is competitive position associated to intensity in competitive intelligence activities?
The aim is to research Competitive Intelligence (CI) activities in small and medium-sized enterprises (SMEs) in Spain. An attempt is made to analyze the differences existing between exporting and non-exporting firms. To this end, a questionnaire was distributed among 425 firms of the industry, selected from a list of innovative organizations. The results, highlighted significant differences exist between exporting and non-exporting firms in the intensity of CI activities depending on their competitive positioning. An evolution of Spanish SMEs is noted as far as CI activities are concerned, as there are an ever-increasing number of firms that have established formal procedures.
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