电信运营商联合定价与频谱分配策略的贝叶斯博弈模型

Yanjiao Chen, Jin Zhang, Qian Zhang, Kaishun Wu
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引用次数: 1

摘要

对于无线服务提供商(WSP)来说,新兴的移动蜂窝市场既带来了新的机遇,也带来了新的挑战。一个WSP很难完全了解市场上其他WSP的技术实力,也很难估计用户的需求,这受到市场上所有竞争WSP的价格和服务质量的影响。为了解决这些问题,本文提出了在市场上其他竞争对手WSP信息不完全的情况下,通过联合定价和频谱分配策略实现WSP效用最大化的经济框架。我们研究了两种情景:1)所有科进同时进入市场;2)科进进入市场的时间不同。在这两种情况下,我们将问题表述为贝叶斯博弈,并推导出贝叶斯纳什均衡。仿真结果验证了所提出的联合定价和频谱分配策略优于单一定价和单一频谱分配策略。有趣的是,当WSP进入市场的时间不同时,较晚进入的WSP比较早进入的WSP选择更激进的定价和频谱分配策略。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
A Bayesian game model for joint pricing and spectrum allocation strategy of femtocell service providers
For wireless service providers (WSP), the emerging femtocell market brings new opportunities as well as challenges. It is difficult for a WSP to have complete information of the technical strength of other WSP in the market, and it is hard to estimate the user demand, which is influenced by the price and service quality of all competing WSP in the market. To address these problems, in this paper, we propose an economic framework for the WSP to maximize their utility, via a joint pricing and spectrum allocation strategy, under the condition of incomplete information of other rival WSP in the market. We study two scenarios: 1) all WSP enter the market at the same time; 2) the WSP enter the market at different times. In both scenario, we formulate the problem as a Bayesian game, and derive the Bayesian Nash equilibrium. The simulation results verify that the proposed joint pricing and spectrum allocation strategy outperforms sole pricing or sole spectrum allocation strategy. Interestingly, when the WSP enter the market at different times, the later entered WSP chooses more aggressive pricing and spectrum allocation strategy than the early entered WSP.
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