电子钱包用户感知的比较研究:使用e-SERVQUAL进行covid -19之前和之后的分析

N. Wahyuni, Zahran Fauzan, A. Gunawan, Shanti Kirana Anggraeni, E. Febianti, R. Ekawati
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引用次数: 0

摘要

电子钱包自2011年出现以来,在印尼的使用一直在发展。由于人们的数字素养不断提高,电子货币的流通一直在增加,特别是在城市地区。然而,在新冠肺炎疫情期间,为防止病毒传播,对社区活动实施了限制,这一数字大幅增加。在此期间,电子货币的流通量比前一年增加了一倍多。电子钱包用户的感知是至关重要的,因为它提供了有关他们的期望和偏好的宝贵信息。这些信息有助于电子钱包提供商确定他们的产品或服务是否满足用户的期望。e-SERVQUAL方法用于测量电子钱包用户的感知,评估公司通过电子媒体提供的电子服务的质量。因此,本研究旨在调查Covid期间前后使用e-SERVQUAL的电子钱包用户感知是否存在显着差异。本研究采用问卷调查法。结果显示,新冠肺炎前后用户感知差异显著,显著性值低于0.05。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
A comparative study on e-wallet user perceptions: Pre- and post-COVID-19 analysis using e-SERVQUAL
The use of e-wallets in Indonesia has been developing since their emergence in 2011. The circulation of electronic money has been increasing, particularly in urban areas, due to the rising digital literacy of people. However, there was a significant increase during the Covid period when restrictions were imposed on community activities to prevent the spread of the virus. During this period, the circulation of electronic money more than doubled from the previous year. The perception of e-wallet users is crucial as it provides valuable information about their expectations and preferences. This information helps e-wallet providers determine whether their products or services meet the users' expectations. The e-SERVQUAL method is used to measure e-wallet user perceptions, which evaluates the quality of electronic services provided by companies through electronic media. Therefore, this study aims to investigate whether there is a significant difference in e-wallet user perceptions using e-SERVQUAL before and after the Covid period. The survey method was used in this study. The results showed a significant difference between users' perceptions before and after the Covid period with a significance value below 0.05.
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