Creating the approach for the evaluation level of the efficiency of the organizational culture of the sea port

It has been proved that efficiency of the management of the modern enterprise of the marine industry is defined by the obtained level of its organizational culture, therefore, there is a necessity to deal with the issues of creating corresponding conditions for developing organizational culture. Components of enterprise organizational culture have been structured by determining two groups of functional and social culture and there have been defined corresponding integral elements of organizational culture which are given from the position of its forming in each functional sphere of the enterprise: production, marketing, management, personnel, economic culture, financial culture, quality of working life, social and psychological climate, motivation. This structural model gives an opportunity to investigate the character of organizational structure, patterns of its creation and development and to make a complex view concerning the enterprise organizational culture. It has been highlighted that management of the enterprise organizational culture has to ground on defining the state of each of the indicators mentioned above that characterize the components of the organizational culture. For defining that state there is a necessity to provide the assessment of the power of culture by particular indicators. Such indicative evaluation will suggest the enterprise authority the ways of targeted impact on the power of enterprise organizational culture. The procedure of indicative evaluation of such specific notion as the enterprise organizational culture has a number of particular features connected with the qualitative character of indicators as well as dependence of evaluations from the subjective view of a person providing it. There have to be thorough research to avoid these kinds of contradictions when providing the evaluation and to obtain the complex view concerning the power of the enterprise organizational culture. There have been substantiated the necessity of developing the tools for evaluating the level of the enterprise organizational culture which would assist in determining its components that require priority managerial influence. The approach to the evaluation of the efficiency level of the enterprise organizational culture has been developed which is grounded on the sequential synthesis of expert evaluations of the indicators that characterize determined components of organizational culture by various levels of management. Each element of culture has been detailed which provides the management with the opportunity to direct remedial measures in the required manner. It has been recommended to present the obvious state of each component of organizational culture in geometric space. The method of evaluation the level of organizational culture efficiency has been tested in the state enterprise sea commercial port “Yuzhny”. The application of such an approach allows determining the contribution of each component of the organizational culture into the overall efficiency and providing targeted adjustment in accordance with the goals of the enterprise. The building of the area of the figure has been suggested for each component of organizational culture which facilitates its increase. Keywords—innovative activity, human resources, rating estimation, seaports, human resources management