Shahan Ali Memon, R. Pillai, Susan Dun, Yelena Mejova, Ingmar Weber
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Public Perception of a Country: Exploring Tweets About Qatar
Is it possible to "hack" an image of an international entity by driving international and domestic media? Here, we present an image/brand monitoring tool for a country, Qatar, which presents an overview of the contexts and references to media in which it is mentioned on social media. Tracking dozens of languages, this tool allows a global understanding of the perceptions and concerns Twitter users associate with Qatar, and which mainstream media may be driving these sentiments.
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