乌克兰国家自然历史博物馆对外交流基础

Arkhipova Kh., D. K.
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引用次数: 1

摘要

分析了世界主要自然博物馆传播策略发展的主要趋势。根据乌克兰国家自然历史博物馆发展战略,制定了与博物馆主要受众群体沟通的主要目标、任务和渠道。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Basics of the external communication of State Natural History Museum NAS of Ukraine
The main tendencies of development of communication strategies of the leading natural history museums of the world are considered. Based on the Strategy for the Development of State Natural History Museum NAS of Ukraine, the main goals, tasks and channels of communication with the main segments of the audience of the museum are developed.
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