广告内容对人类社会行为的影响

Socio-economic and legal problems of modern society Pub Date : 2022-01-19 DOI:10.26526/chapter_61e7f12a8ed6c5.47270018

Vera Shumilina, Egor Volkov

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摘要

本文分析了社会广告如何影响个人行为和整个社会。它简要地回顾了广告的历史，它的原始含义，并将其与现在的使用方式进行了比较。对揭示人们不同行为的不同类型的广告进行了研究

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INFLUENCE OF ADVERTISING CONTENT ON HUMAN SOCIAL BEHAVIOR

This article analyses how social advertising affects individual behaviour and society as a whole. It briefly looks at the history of advertising, its original meaning and compares it with how it is used at the moment. Studies of different kinds of advertising that reveal different behaviours in people are presented

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Socio-economic and legal problems of modern society

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