基于电子商务交易的智能营销系统设计

Du Linzhi, Sun Xiaoman, Chen Xiao
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引用次数: 2

摘要

本文主要研究电子商务交易平台的开发与建立,具体为网络营销和电子商务交易活动提供服务平台。电子商务交易平台的建立包括虚拟电子商务中心的建模、企业产品信息的即时发布、基于Web页面的实时信息反馈浏览、购物车的设计、商品订单确认的设计、信息咨询服务平台的设计等。电子商务交易平台为消费者和经营者构建了便捷、个性化的电子商务环境。整个平台具有通用性、便捷性和可交易性。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Design of Intelligent Marketing System Based on E-Commerce Trading
This paper mainly studies development and establishment of E-commerce trade platform, specifically to provide the service platform for online marketing and e-commerce trade activities. The establishment of e-commerce trade platform includes the model of the virtual e-commerce centre, the immediately release of enterprise's products information, real-time information feedback browsing based on the Web page, the design of the shopping cart, the design of goods order confirmation, the design of the information consultancy service platform, etc. The e-commerce trade platform constructed a convenient and personalized e-commerce environment for the consumers and business operators. The whole platform possesses versatile, convenient and tradeability.
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