酒店业收益管理数学模型的设计与实现

E. Peter, Ebiendele Helen
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引用次数: 1

摘要

收益管理是在各种可变条件下实现收益最大化的艺术和科学。这是一种管理工具,其目的是根据当前和预测的需求,通过操纵酒店中可供销售的固定产品的价格来增加销售收入。本文着重于线性规划类型的数学模型的设计和实现,这将有助于酒店业的收益管理者管理他们的收益,使酒店的贡献最大化。这种模式在今天的酒店业中变得必要,因为酒店经理面临着复杂的决策,如生产什么产品、产品的数量和生产这种产品的服务等等。演示了如何将该模型应用于酒店行业的餐饮部门。本文还说明了谁是一个收入经理在酒店业的技能。论文的结论和建议,如果采用该模型,它将改善部门创收等,减少浪费,如果不是完全消除在食品和饮料部门。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Design and Implementation of Mathematical Model for Revenue Management in Hospitality Industry
Revenue management is the art and science of maximizing revenue under various variable conditions. It is a management tool that has the objective of increasing sale revenues by manipulating the prices at which fixed products in the hotels are made available for sale in relation to the current and forecasted demand. This paper focus on the design and implementation of mathematical model, of the type of linear programming, which will help the revenue managers in the hospitality industry to manage their revenue to enable the hotel’s maximized their contributions. This model becomes necessary today in the hospitality industry, because of the complex decisions facing the hotel’s manager as regarding what product to produce, quantity of the product and services to produce such product and so on. How this model could be applied in the food and beverages department in the hospitality industry was demonstrated. The paper also illustrated the skill of who is to be a revenue manager in the hospitality sector. The paper concludes and recommends that if the model is adopted, it will improve the sector revenue generation among others and reduce wastage, if not totally eliminated in the foods and beverages departments.
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