Research on the Reform of Media Talents Training Mechanism Against the Background of the New National Standard

At present, there are still some disconnections between the training of news communication talents and the actual social needs. Especially, some problems need to be solved urgently, such as vague professional orientation planning, lack of teachers, weak conditions and facilities for running schools, inadequate teaching reform and low development of students’ personality. Against the background of the new national standards, it is necessary to rebuild the system framework of talent training mode reform from the following five aspects to make media graduates have great prospects in the era of media integration. Firstly, it is needed to strengthen professional awareness and make more scientific planning. Furthermore, it is necessary to increase the introduction and training efforts to improve the structure of teachers. Then efforts should be made to increase investment of funds to improve the conditions of professional education. Moreover, it is important to strengthen teaching research to build excellent scientific research teams. Finally, it is of great significance to improve the quality of talent training and enhance the competitiveness of their employment. Keywords—New National Standard; media talents; training mechanism; reform