孟加拉国电子商务的发展维度:范围、挑战和威胁

M. A. Hossin, Md Nazirul Islam Sarker, Yin Xiaohua, Adasa Nkrumah Kofi Frimpong
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引用次数: 17

摘要

本研究的主要目的是探讨电子商务的范围、挑战和威胁,以及它在孟加拉国的发展维度。本研究采用调查结果、SWOT分析法和对孟加拉国两家排名靠前的电子商务商业机构的案例研究。本研究还通过广泛的文献综述使用了二手数据。这表明,随着信任度的提高,电子商务的设施,安全性,人们的意识以及传统购物向网上购物的转变,孟加拉国的电子商务发展前景广阔。它还探讨了人们喜欢网上购物是因为它的方便,安全和节省时间的性质。研究进一步表明,产品质量、消费者不诚实、一些电子商务网站缺乏适当的网络安全、不可用的银行设施、产品可用性和强制性信用卡要求是孟加拉国电子商务发展的主要挑战。本文建议政府应采取适当的措施,适当地实施ICT政策,以使孟加拉的电子商务业务顺利运作,并实现数字孟加拉的目标。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Development dimensions of e-commerce in Bangladesh: scope, challenges and threats
The main purpose of the study is to explore the scope, challenges and threats of e-commerce as well as its development dimensions in Bangladesh. The study uses survey findings, SWOT analysis approach and case study of two top ranking e-commerce business institutions in Bangladesh. The study also uses secondary data through extensive literature review. It reveals that there is a great prospect of e-commerce in Bangladesh with growing trust, e-commerce facilities, security, people's awareness and transformation from traditional shopping to online shopping. It also explores that people like online shopping due to its convenience, security and time saving nature. The study further reveals that quality of the product, consumer dishonesty, lack of proper cyber security in some e-commerce site, unavailable banking facility, product availability and mandatory credit card requirement are the major challenges to the development of e-commerce in Bangladesh. The article suggests that a proper initiative should be taken by the government to implement ICT policy properly for smooth running e-commerce business in Bangladesh and achieving goals of digital Bangladesh.
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