{"title":"蓝焦点对外直接投资案例研究","authors":"G. Fang, Shan Wang","doi":"10.1109/ICEMME51517.2020.00199","DOIUrl":null,"url":null,"abstract":"Under the background of Beijing’s in-depth promotion of the strategy of cultural \"going global\", a large number of cultural and creative enterprises in Beijing entered the international market for investment. This paper selects BlueFocus, which has rich experience in overseas investment activities, as the research object and sorts out its major FDI activities since 2009. Furthermore, the paper summarizes the successful experience and failure lessons of BlueFocus’s FDI activities.","PeriodicalId":447872,"journal":{"name":"2020 2nd International Conference on Economic Management and Model Engineering (ICEMME)","volume":"52 19","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2020-11-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"1","resultStr":"{\"title\":\"Case Study on BlueFocus's FDI\",\"authors\":\"G. Fang, Shan Wang\",\"doi\":\"10.1109/ICEMME51517.2020.00199\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"Under the background of Beijing’s in-depth promotion of the strategy of cultural \\\"going global\\\", a large number of cultural and creative enterprises in Beijing entered the international market for investment. This paper selects BlueFocus, which has rich experience in overseas investment activities, as the research object and sorts out its major FDI activities since 2009. Furthermore, the paper summarizes the successful experience and failure lessons of BlueFocus’s FDI activities.\",\"PeriodicalId\":447872,\"journal\":{\"name\":\"2020 2nd International Conference on Economic Management and Model Engineering (ICEMME)\",\"volume\":\"52 19\",\"pages\":\"0\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2020-11-01\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"1\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"2020 2nd International Conference on Economic Management and Model Engineering (ICEMME)\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.1109/ICEMME51517.2020.00199\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"2020 2nd International Conference on Economic Management and Model Engineering (ICEMME)","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1109/ICEMME51517.2020.00199","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
Under the background of Beijing’s in-depth promotion of the strategy of cultural "going global", a large number of cultural and creative enterprises in Beijing entered the international market for investment. This paper selects BlueFocus, which has rich experience in overseas investment activities, as the research object and sorts out its major FDI activities since 2009. Furthermore, the paper summarizes the successful experience and failure lessons of BlueFocus’s FDI activities.