Zhonghong Ou, Zongzhi Han, Peihang Liu, Shengyu Teng, Meina Song
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We first design a light interactive attention network for user (LIAU) modeling to extract user interests related to the candidate news and reduce interference of noise effectively. LIAU overcomes the shortcomings of complex structure and high training costs of conventional interaction-based models and makes full use of domain-specific interest tendencies of users. We then propose a novel heterogeneous graph neural network (HGNN) to enhance candidate news representation through the potential relations among news. HGNN builds a candidate news enhancement scheme without user interaction to further facilitate accurate matching with user interests, which mitigates the cold-start problem effectively. 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引用次数: 0
摘要
用户与候选新闻之间的精确匹配在新闻推荐中起着基础性作用。现有研究大多通过有效的用户建模来捕捉细粒度的用户兴趣。然而,用户兴趣表征通常是从多个历史新闻条目中提取的,而候选新闻表征则是从特定的新闻条目中学习的。信息密度的不对称造成了用户兴趣与候选新闻的无效匹配,严重影响了对特定候选新闻的点击率预测。为了解决上述问题,我们在本文中提出了一种用于新闻推荐的对称信息交互模型(SIIR)。我们首先设计了用户轻交互注意力网络(LIAU)建模,以提取与候选新闻相关的用户兴趣,并有效降低噪音干扰。LIAU 克服了传统交互式模型结构复杂、训练成本高等缺点,充分利用了用户在特定领域的兴趣倾向。然后,我们提出了一种新型异构图神经网络(HGNN),通过新闻之间的潜在关系来增强候选新闻的表示。HGNN 构建了一种无需用户交互的候选新闻增强方案,进一步促进了与用户兴趣的精确匹配,有效缓解了冷启动问题。在 MIND 和 Adressa 这两个现实新闻数据集上的实验表明,SIIR 在很大程度上优于最先进的(SOTA)单一模型方法。
SIIR: Symmetrical Information Interaction Modeling for News Recommendation.
Accurate matching between user and candidate news plays a fundamental role in news recommendation. Most existing studies capture fine-grained user interests through effective user modeling. Nevertheless, user interest representations are often extracted from multiple history news items, while candidate news representations are learned from specific news items. The asymmetry of information density causes invalid matching of user interests and candidate news, which severely affects the click-through rate prediction for specific candidate news. To resolve the problems mentioned above, we propose a symmetrical information interaction modeling for news recommendation (SIIR) in this article. We first design a light interactive attention network for user (LIAU) modeling to extract user interests related to the candidate news and reduce interference of noise effectively. LIAU overcomes the shortcomings of complex structure and high training costs of conventional interaction-based models and makes full use of domain-specific interest tendencies of users. We then propose a novel heterogeneous graph neural network (HGNN) to enhance candidate news representation through the potential relations among news. HGNN builds a candidate news enhancement scheme without user interaction to further facilitate accurate matching with user interests, which mitigates the cold-start problem effectively. Experiments on two realistic news datasets, i.e., MIND and Adressa, demonstrate that SIIR outperforms the state-of-the-art (SOTA) single-model methods by a large margin.
期刊介绍:
The focus of IEEE Transactions on Neural Networks and Learning Systems is to present scholarly articles discussing the theory, design, and applications of neural networks as well as other learning systems. The journal primarily highlights technical and scientific research in this domain.