{"title":"A Dangerous Business: Exploring Heroism in Travel Blogs Through Emphasis Framing","authors":"A. Duffy, Marianne Mingwei Chua","doi":"10.3727/194341420x15692567324886","DOIUrl":null,"url":null,"abstract":"Emphasis framing has routinely been applied to hard news. This article extends it to \"softer\" media texts. It considers a specific example of how travel blogs use the frame of heroism, and the underlying ideologies it reveals about how people imagine a destination and conceive of Others.\n We analyze 400 travel blog posts to assess how bloggers recount tales of overcoming different challenges, and how this subsequently directs their own role performances. This article offers the use of heroism in travel blogs as evidence that emphasis framing is a critical aspect of nonnews\n media texts, and that it can also be interpreted to offer insights into ideologies that underpin culture. This article argues for more analysis of emphasis framing in lifestyle texts as a means to identify social realities and the role the media plays in creating and maintaining them.","PeriodicalId":41836,"journal":{"name":"TOURISM CULTURE & COMMUNICATION","volume":"9 1","pages":"175-187"},"PeriodicalIF":0.5000,"publicationDate":"2020-10-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"TOURISM CULTURE & COMMUNICATION","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.3727/194341420x15692567324886","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q4","JCRName":"HOSPITALITY, LEISURE, SPORT & TOURISM","Score":null,"Total":0}
引用次数: 0
Abstract
Emphasis framing has routinely been applied to hard news. This article extends it to "softer" media texts. It considers a specific example of how travel blogs use the frame of heroism, and the underlying ideologies it reveals about how people imagine a destination and conceive of Others.
We analyze 400 travel blog posts to assess how bloggers recount tales of overcoming different challenges, and how this subsequently directs their own role performances. This article offers the use of heroism in travel blogs as evidence that emphasis framing is a critical aspect of nonnews
media texts, and that it can also be interpreted to offer insights into ideologies that underpin culture. This article argues for more analysis of emphasis framing in lifestyle texts as a means to identify social realities and the role the media plays in creating and maintaining them.
期刊介绍:
Tourism, Culture & Communication is the longest established international refereed journal that is dedicated to the cultural dimensions of tourism. The editors adopt a purposefully broad scope that welcomes readers and contributors from diverse disciplines and who are receptive in a wide variety of research methods. While potential cultural issues and identities are unlimited, there is a requirement that their consideration should relate to the tourism and hospitality domain. Tourism, Culture & Communication provides readers with multidisciplinary perspectives that consider topics and fields extending beyond national and indigenous cultures as they are traditionally understood and recognized. Coverage may extend to issues such as cultural dimensions of the United Nations’ Sustainable Development Goals (SDGs), gender and tourism, managing tourists with disabilities, sport tourism, or age-specific tourism. Contributions that draw upon the communications literature to explain the tourism phenomenon are also particularly welcome. Beyond the focus on culture and communications, the editors recognize the important interrelationships with economies, society, politics, and the environment. The journal publishes high-quality research and applies a double-blind refereeing process. Tourism, Culture & Communication consists of main articles, major thematic reviews, position papers on theory and practice, and substantive case studies. A reports section covers specific initiatives and projects, “hot topics,” work-in-progress, and critical reviews.