Face Challenging Perception and Media Feature Preference for The Task of Delivering Bad News: A Cross-Cultural Comparison

IF 2.4 Q2 INFORMATION SCIENCE & LIBRARY SCIENCE
Nan Wang, Traci Carte
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引用次数: 1

Abstract

Delivering bad news is a frequently occurring, unpleasant and challenging communication task. Literature on bad news communication attributes the challenge of delivering bad news to individuals’ concern about hurting other’s face, a concept originated and dominant in China but applicable to other cultures. As the interactions at the workplace become increasingly computermediated, communication media may be leveraged to deliver bad news. The existing literature offered some insights on technology (including communication media) preference as well as cultural differences in it. However, existing research focused on the technology aspect. This study examines cultural differences in technology preference due to the task aspect. Specifically, focusing on the task of delivering bad news, this study distinguishes between the two mechanisms via which cultural differences may emerge, i.e., task perception (i.e., face challenging perception) and task response (in terms of media feature preference). Data is collected using surveys from clients of a multinational public relations company. Results show that there is no cultural difference (China versus non-China) in face challenging perception, that individuals’ face challenging perception increases their preference for high rehearsability and for less natural symbol sets, and that, holding face challenging perception constant, there is marginally supported cultural difference in the preferences for rehearsability but no difference in the preference for symbol sets. Theoretical and practical implications are discussed.
面对挑战的认知和媒介特征对传递坏消息任务的偏好:跨文化比较
传递坏消息是一件经常发生的、令人不快的、具有挑战性的沟通任务。关于坏消息传播的文献将传递坏消息的挑战归因于个人担心伤害他人的脸,这一概念起源于中国,在中国占主导地位,但也适用于其他文化。随着工作场所的互动越来越多地以计算机为媒介,传播媒体可能会被用来传递坏消息。现有文献对技术(包括传播媒介)偏好以及其中的文化差异提供了一些见解。然而,现有的研究主要集中在技术方面。本研究考察了任务方面的技术偏好的文化差异。具体而言,本研究以传递坏消息的任务为重点,区分了两种可能产生文化差异的机制,即任务感知(即面对挑战感知)和任务反应(就媒体特征偏好而言)。数据是通过一家跨国公关公司的客户调查收集的。结果表明,面孔挑战感知不存在文化差异(中国与非中国),面孔挑战感知增加了个体对高可预演性和不太自然的符号集的偏好;在面孔挑战感知不变的情况下,面孔挑战感知对可预演性的偏好存在轻微的文化差异,但对符号集的偏好没有差异。讨论了理论和实践意义。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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来源期刊
CiteScore
4.10
自引率
33.30%
发文量
0
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