Virtual Restaurants: Customer Experience Keeps Their Businesses Alive

Inf. Comput. Pub Date : 2023-07-15 DOI:10.3390/info14070406
Maria I. Klouvidaki, N. Antonopoulos, Georgios D. Styliaras, Andreas Kanavos
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引用次数: 0

Abstract

Due to COVID-19 restrictions, many restaurants were forced to discontinue in-person service, either by locking down or finding alternative methods of operation. Despite the fact that, in the United States of America, digital restaurants have already been established for many years, in Greece, this phenomenon became popular during the pandemic. These delivery-only companies operate exclusively online, allowing customers to place orders from restaurants without a physical location. This has revolutionized the process of ordering food, as customers can browse digital menus, view images, and utilize other options provided by digital food technology. As a result, customers have had new experiences with food thanks to digital eateries during the pandemic. This research study is quantitative and utilized a questionnaire distributed to 1097 participating consumers over the internet. The sample was selected using straightforward random sampling, where each member of the population had an equal and unique chance of participating in the survey. The data were collected over a period of 2 months.
虚拟餐厅:顾客体验让他们的业务保持活力
由于新冠肺炎疫情的限制,许多餐馆被迫停止了面对面服务,要么封锁,要么寻找其他运营方式。尽管在美利坚合众国,数字餐厅已经建立多年,但在希腊,这种现象在大流行期间变得流行起来。这些只提供外卖服务的公司完全在线运营,允许客户在没有实体店的情况下从餐馆下单。这彻底改变了订餐的过程,因为顾客可以浏览数字菜单,查看图像,并利用数字食品技术提供的其他选项。因此,由于疫情期间的数字餐馆,顾客们有了新的食物体验。本研究采用定量研究方法,通过互联网向1097名参与调查的消费者发放问卷。样本是采用直接随机抽样的方式选择的,其中每个人口成员都有平等和独特的机会参与调查。这些数据是在2个月的时间里收集的。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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