Andrea Martinez Gonzalez, Tobias Reynolds-Tylus, B. Quick
{"title":"Clustering energy and water conservation behaviors as choices: examining the moderating roles of message elaboration and involvement","authors":"Andrea Martinez Gonzalez, Tobias Reynolds-Tylus, B. Quick","doi":"10.1080/1533015X.2020.1740116","DOIUrl":null,"url":null,"abstract":"Abstract This study provided practical advice for energy and water conservation message design by examining the role of choice provision (a message feature), message elaboration (a situational factor), and issue involvement (an individual factor) on intentions to conserve. The data were collected through an online survey experiment (N = 857). Across topics, message elaboration and involvement were positively associated with intentions. Furthermore, an interaction between message elaboration and involvement was found for both contexts. Choice did not directly affect intentions for either topic, although a 3-way interaction between choice, message elaboration, and involvement was found within the context of water conservation.","PeriodicalId":35034,"journal":{"name":"Applied Environmental Education and Communication","volume":"2 1","pages":"139 - 154"},"PeriodicalIF":0.0000,"publicationDate":"2020-03-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"1","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Applied Environmental Education and Communication","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1080/1533015X.2020.1740116","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q2","JCRName":"Social Sciences","Score":null,"Total":0}
引用次数: 1
Abstract
Abstract This study provided practical advice for energy and water conservation message design by examining the role of choice provision (a message feature), message elaboration (a situational factor), and issue involvement (an individual factor) on intentions to conserve. The data were collected through an online survey experiment (N = 857). Across topics, message elaboration and involvement were positively associated with intentions. Furthermore, an interaction between message elaboration and involvement was found for both contexts. Choice did not directly affect intentions for either topic, although a 3-way interaction between choice, message elaboration, and involvement was found within the context of water conservation.
期刊介绍:
Applied Artificial Intelligence addresses concerns in applied research and applications of artificial intelligence (AI). The journal also acts as a medium for exchanging ideas and thoughts about impacts of AI research. Articles highlight advances in uses of AI systems for solving tasks in management, industry, engineering, administration, and education; evaluations of existing AI systems and tools, emphasizing comparative studies and user experiences; and the economic, social, and cultural impacts of AI. Papers on key applications, highlighting methods, time schedules, person-months needed, and other relevant material are welcome.