The Role of Communications

R. S. Kleckner
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引用次数: 2

Abstract

Dr. Dingle, I would like to pick up where my fellow-displaced Hoosier, Dr. Burney, left off, and comment on a couple of other problems of communication mentioned by others during this meeting. Dr. Burney observed that the failure to develop effective local information was an "Achilles heel" in your programs. Previously, Dr. Korns observed that most frequently he learned of influenza outbreaks through the newspapers, and one of your other young men, Dr. Rosenstock, said that the failure of many communities to put on effective influenza control programs was because the medical society officers sometimes used a "pocket veto." I have been both pleased and shocked at some of the things that I have heard during this session. I have been pleased with the reports of the research. I have been pleased with reports of epidemiology. I am pleased even if these reports do not filter down in many instances to the local physician who sees the patient and sets the policy. However, I have been shocked quite a bit at organized medicine, of which many of you are a formal part. Some of you are also in touchy situations as far as effectual participation in your local medical societies is concerned. I am supposed to discuss communications, particularly newspapers, radio, television, et cetera, all of which are media-usually entirely voluntary and free-used in health emergencies. I am not certain that, in many health matters, the mass media are not in the same unfortunate position that Dr. Payne of the World Health Organization mentioned, i.e., everyone being two months late in identifying the Asian strain because the Chinese did not tell anyone. Let me outline the problems of newspapers and other media, and then let us see if there are suggestions for solution of them which will be of mutual advantage. I live and work in Chicago. On February 1 or 2, I called the Chicago Board of Health to try to find out how much influenza we had had during the month of January, and naturally I had to get clearance from Dr. Her-
沟通的作用
丁格尔博士,我想接着我的同伴,流离失所的印第安纳州的伯尼博士的话题,谈谈其他人在这次会议上提到的其他几个沟通问题。伯尼博士指出,未能开发有效的本地信息是你们项目的“阿喀琉斯之踵”。此前,科恩斯博士观察到,他通常是通过报纸得知流感爆发的消息,而你们的另一位年轻人罗森斯托克博士说,许多社区未能实施有效的流感控制计划,是因为医疗协会官员有时使用“口袋否决权”。我对我在本届会议期间听到的一些情况既感到高兴又感到震惊。我对研究报告很满意。我对流行病学的报告很满意。我很高兴,即使这些报告在很多情况下没有过滤到当地的医生谁看到病人和制定政策。然而,我对有组织的医学感到相当震惊,你们中的许多人都是正式的一部分。你们中的一些人在有效参与当地医疗协会方面也处于棘手的境地。我应该讨论传播,特别是报纸、广播、电视等等,所有这些都是媒体——通常是完全自愿和免费的,用于突发卫生事件。我不确定,在许多健康问题上,大众媒体是否处于世界卫生组织佩恩博士提到的同样不幸的境地,即,每个人都晚了两个月才发现亚洲菌株,因为中国人没有告诉任何人。让我概述一下报纸和其他媒体的问题,然后让我们看看是否有解决这些问题的建议,这将对双方都有利。我在芝加哥生活和工作。2月1日或2日,我打电话给芝加哥卫生局,试图了解我们在1月份感染了多少流感,当然,我必须得到Her医生的许可
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